发放3.6亿元消费补贴！

Group 1 - The consumption market is experiencing a surge in activity as the longest Spring Festival holiday approaches, driven by both policies and events aimed at boosting consumer enthusiasm [2] - The Ministry of Culture and Tourism has launched a nationwide Spring Festival cultural and tourism consumption month, running from late January to early March, featuring around 30,000 cultural and tourism activities and distributing over 360 million yuan in consumption vouchers [2] - Local governments are implementing various initiatives, such as Beijing's investment of 16.95 million yuan to stimulate over 55 million yuan in additional spending, and Shanghai offering significant discounts at popular tourist attractions [3] Group 2 - The Ministry of Commerce and other departments have introduced a special plan to encourage the replacement of old consumer goods with new ones during the Spring Festival, promoting offline retail and various promotional activities for automobiles, home appliances, and digital products [3] - The plan aims to create a vibrant atmosphere for consumer experience and increase the number of subsidies for trade-ins, enhancing the overall consumer experience during the holiday season [3]