河南法院首发“网络禁言令” 胖东来诉网络“黑嘴”侵权案获赔

Core Viewpoint - The case of "胖东来" suing online defamer highlights the necessity of legal action against malicious online behavior to protect corporate reputation and maintain a healthy business environment [1] Group 1: Incident Overview - In March 2025, online influencer 柴怼怼 made defamatory remarks about "胖东来," claiming their jade products were of poor quality and overpriced, which quickly gained traction online [2][3] - The defamatory video attracted significant attention, leading to a surge in 柴怼怼's viewership and follower count [3] Group 2: Response from "胖东来" - In response to the malicious attacks, "胖东来" attempted to clarify its position by disclosing the sourcing, quality control processes, and pricing logic of its jade products [4] - Despite these efforts, misinformation continued to spread, damaging the company's reputation [4] Group 3: Legal Action - "胖东来" and its representative initiated a civil lawsuit against 柴怼怼 to hold them accountable for the defamatory statements, aiming to protect their brand integrity [7] - The court issued a preliminary ruling requiring 柴怼怼 to delete the defamatory video and cease further defamatory content [8] Group 4: Court Findings - The court found that 柴怼怼's statements were false and malicious, with the video accumulating over 7 million views, leading to significant public distrust towards "胖东来" [12] - The court ordered 柴怼怼 to stop the infringement, delete the video, publicly apologize, and pay damages totaling 2.6 million yuan [12] Group 5: Legal Implications - The case represents a significant step in addressing online defamation, with the court emphasizing the need to respect legitimate business operations while punishing malicious slander [14]