Core Insights - The article highlights the significant growth of the ice and snow economy in Qinghai, driven by increased electricity consumption in related industries and tourism activities [1][2] Group 1: Electricity Consumption and Economic Impact - The State Grid Qinghai Marketing Service Center is actively monitoring electricity usage in key ice and snow tourism areas, ensuring that the energy demands of the ice and snow economy are met [1] - During the current ice and snow season, electricity consumption in Qinghai's tertiary industry exceeded 2.45 billion kilowatt-hours, marking an 8.7% year-on-year increase [1] - The electricity consumption in the "eat, stay, travel" sectors saw a substantial growth of over 8.1% year-on-year, reflecting the rising demand in the ice and snow tourism market [1] Group 2: New Tourism Trends and Economic Development - New ice and snow tourism activities, such as ice climbing and snow mountain trekking, have gained popularity, with the Gangshika Snow Peak attracting significant visitor numbers, showing a 33.6% increase in daily visitors compared to the previous year [2] - The local economy in Menyuan County, where the Gangshika Snow Peak is located, experienced a nearly 18% increase in electricity consumption in the tertiary sector [2] - The growth of the "guiding economy" and "rental economy" related to ice and snow activities has also been notable, with rental industry electricity consumption increasing by over 20% year-on-year [2] Group 3: Future Directions - The State Grid Qinghai Marketing Service Center plans to deepen the integration of electricity and cultural tourism, using electricity data to enhance the understanding of the tourism economy's performance [2] - The company aims to contribute to Qinghai's development as an international ecological tourism destination, ensuring the sustainable growth of the highland ice and snow economy [2]
国网青海营服中心赋能“冰雪经济”持续升温
Xin Lang Cai Jing·2026-02-10 20:04