“臻选绥化好物”庆安专场走进冰城

Core Insights - The event in Harbin showcased high-quality products from Qian'an, emphasizing the importance of ecological and cultural experiences in attracting tourists [1][2] - Qian'an is transitioning from a traditional agricultural county to a strong green industry county, with a focus on ecological products like Qian'an rice valued at 14.549 billion yuan [2] Group 1: Event Highlights - The event featured a variety of local products, including Qian'an rice and birch juice, attracting significant tourist interest [1] - The atmosphere was lively, coinciding with the Lunar New Year, enhancing the engagement of visitors [1] Group 2: Marketing and Promotion - The promotional strategy included live streaming and QR codes for product traceability, facilitating seamless online purchases after the physical experience [2] - The focus was on creating a multi-dimensional promotional network through various public displays in Harbin [2] Group 3: Economic Development - Qian'an is recognized as a national ecological origin product protection zone, indicating a commitment to sustainable agricultural practices [2] - The local economy is diversifying with new growth points in products like birch juice and honey, alongside the established rice industry [2]