Group 1 - The 2026 Spring Festival holiday in Nanjing will last for 9 days, providing a significant opportunity to boost consumer spending and enhance the festive market [1] - Nanjing plans to conduct over 400 promotional activities focusing on six dimensions: food, accommodation, transportation, tourism, shopping, and entertainment to stimulate the Spring Festival consumption market [1] - The "Le Gou Jin Ling" campaign will offer various discounts and incentives across eight major sectors, including retail, dining, and tourism, with a lottery for consumers spending over 100 yuan [2][3] Group 2 - The "Spring Festival does not close" initiative by Taobao and Tmall will allow consumers to enjoy discounts on home appliances and digital products, with logistics and installation services available during the holiday [3] - Nanjing will introduce diverse consumer experiences by integrating traditional culture with modern trends, such as the "Dream Horse" mascot and various cultural events in shopping districts [4][5] - The "Nanjing Ice and Snow Map" will promote winter sports and activities, with free or low-cost access to public sports venues during the holiday [5] Group 3 - Nanjing will promote local culinary culture through the "Hundred Counties, Thousand Flavors" campaign, featuring 136 local dishes and encouraging restaurants to offer special New Year meals [6] - Local agricultural products will be showcased in high-end supermarkets, with a series of events planned to facilitate the sale of quality local produce [6] - The market supervision department will implement a food safety assurance action during the Spring Festival, focusing on the safety of holiday food products and addressing consumer complaints [7]
来宁过大年,“吃住行游购玩”六好上桌
Nan Jing Ri Bao·2026-02-11 02:35