一小区两年前“买房送黄金”,250万元房子现“缩水”87万元,送的1000克黄金暴涨到112万元
Xin Lang Cai Jing·2026-02-11 10:32

Core Insights - A real estate promotion in Hangzhou, where buyers received gold as a bonus for purchasing properties, has resulted in unexpected asset appreciation for homeowners despite a decline in property prices [1][2] Group 1: Promotion Details - In June 2023, a property in Hangzhou's Lin'an District offered a "buy a house, get gold" promotion, providing between 700 grams to 1000 grams of gold depending on the unit type [2] - The gold was valued at approximately 450 yuan per gram at the time, meaning a 119 square meter property priced at about 2.5 million yuan could yield around 450,000 yuan worth of gold, equating to an 18% discount on the property price [2] Group 2: Market Changes - Two and a half years later, international gold prices have surged to about 1120 yuan per gram, marking an increase of nearly 149% since 2023 [2] - The value of the 1000 grams of gold received by homeowners has risen from approximately 450,000 yuan to about 1.12 million yuan [2] - Conversely, property prices in the Lin'an area have significantly declined, with the price per square meter dropping from about 22,000 yuan to approximately 14,700 yuan [2] Group 3: Asset Valuation - The market value of the same 119 square meter property has decreased from 2.5 million yuan to around 1.63 million yuan, a reduction of about 870,000 yuan [2] - Despite the drop in property value, the increase in gold value has led to an overall asset appreciation of approximately 250,000 yuan for homeowners [2]