潍坊消费品以旧换新政策拉动消费160亿元,129万人次享补贴
Qi Lu Wan Bao·2026-02-11 11:36

Core Insights - The core viewpoint of the articles highlights the significant impact of the "old-for-new" consumption policy in Weifang, which has led to a notable increase in retail sales and consumer spending, contributing to economic stability and growth [1][2][5]. Group 1: Economic Performance - In 2025, Weifang's total retail sales of consumer goods reached 358.49 billion yuan, marking a year-on-year growth of 6.3%, ranking fourth in the province [2]. - The retail growth in Weifang outpaced the provincial average by 1.2 percentage points, with various sectors such as wholesale, retail, accommodation, and catering showing higher growth rates than the provincial averages [2]. Group 2: Policy Implementation - The Weifang government has launched a series of initiatives, including the "Weifang Consumption Promotion Action Plan" and the "2025 'One Bureau, One Product' Consumption Promotion Special Action Work Arrangement," to stimulate consumer spending [2]. - Over 600 promotional events were held throughout the year, generating over 10 billion yuan in consumption, demonstrating a structured approach to enhancing consumer engagement [2]. Group 3: Old-for-New Consumption Policy - The "old-for-new" consumption policy has been particularly effective, with 1.29 million people benefiting from government subsidies totaling 2.034 billion yuan, directly stimulating consumption by 16 billion yuan [3][5]. - The policy has led to significant growth in specific categories, with retail sales of new energy vehicles, high-efficiency home appliances, and communication equipment increasing by 10.3%, 61.1%, and 40.1%, respectively [5]. Group 4: Future Initiatives - In 2026, Weifang has initiated new subsidy policies for the replacement of automobiles, home appliances, and digital products to further stimulate market potential [1][6]. - As of February 10, 2026, the old-for-new automobile subsidy program has already generated a consumption amount of 615 million yuan, indicating strong early engagement with the new policies [6].

潍坊消费品以旧换新政策拉动消费160亿元,129万人次享补贴 - Reportify