深圳发布促消费新政,分期乐商城以场景优势与分期特色助力“兴趣消费”释放
Xin Lang Cai Jing·2026-02-11 12:31

Group 1 - The core viewpoint of the article emphasizes Shenzhen's government report prioritizing "expanding domestic demand" as a key strategy for the year, with a focus on "deepening the implementation of special actions to boost consumption" [1][3] - The report highlights new economic formats such as "interest consumption," "ticket economy," and "millet economy," reflecting the city's sensitivity to the consumption preferences of the younger demographic [1][3] - Suggestions from Shenzhen's representatives, including the CEO of Lexin, focus on supporting offline consumption, enhancing policy channels for consumer support, and optimizing service processes for small businesses [1][3] Group 2 - Lexin, as a leading new consumption digital technology service provider, leverages big data and AI to better serve the development of the real economy, aligning with current policies to stimulate consumption and activate domestic demand [2][4] - Recent data shows significant growth in "interest-related" product consumption on Lexin's platform, with camera orders increasing by 44% and transaction amounts by 24%, while outdoor sports products saw a 22% increase in orders and a 40% increase in transaction amounts [2][4] - Lexin's platform has established a stable supply of quality products and efficient delivery systems across various segments favored by young consumers, enhancing accessibility to new consumption scenarios and supporting the ongoing release of interest consumption potential [2][4][5]

深圳发布促消费新政,分期乐商城以场景优势与分期特色助力“兴趣消费”释放 - Reportify