Klaviyo, Inc. (NYSE:KVYO) Faces Market Challenges Despite Analyst Optimism

Core Viewpoint - Klaviyo, Inc. (NYSE:KVYO) specializes in marketing automation and email marketing services, providing tools for personalized marketing campaigns, and faces competition from firms like Mailchimp and HubSpot [1] Group 1: Analyst Ratings and Price Targets - Jefferies set a price target of $29 for KVYO, indicating a potential increase of 37.31% from its current price of $21.12 [1] - Benchmark reduced its price target from $46 to $30 while maintaining a buy rating [2] - Jefferies upgraded the stock to a "strong-buy" in October, while Stifel Nicolaus maintained a buy rating and Morgan Stanley set an overweight rating [3] Group 2: Stock Performance - KVYO's stock recently hit a new 52-week low after an analyst downgrade, falling to $18.55 during trading and closing at $19.67 [2] - The stock has shown some recovery, currently priced at $21.12, reflecting a 7.26% increase with a change of $1.43 [3] - Over the past year, KVYO reached a high of $48.17 and a low of $18.55, with a market capitalization of approximately $6.38 billion and a trading volume of 11.48 million shares on the NYSE [3]