青岛市南：生肖经济“马”力全开

Group 1 - The "Year of the Horse" themed products are gaining popularity in the Qingdao market as the Spring Festival approaches, with various items incorporating horse elements becoming central to consumer design [1][2] - The sales of gold jewelry featuring horse motifs, such as pendants and bracelets, are experiencing a surge, with innovative designs attracting consumer attention despite high gold prices [2] - The integration of traditional cultural elements into modern consumer products is driving the growth of the zodiac economy, with horse-themed items enhancing the festive atmosphere [3] Group 2 - The demand for unique and culturally resonant products, such as the "Horse Power" plush blind boxes and horse-themed LEGO decorations, reflects a shift towards emotional resonance in consumer purchasing behavior [1][2] - Local specialties, including seafood gift boxes and traditional baked goods, are also seeing increased sales, indicating a broader trend of culturally themed products resonating with consumers [2] - Cultural events, such as themed markets and book fairs, are attracting younger consumers and promoting traditional culture, contributing to a vibrant new year celebration [3]