汽车之家2026年战略加速落地,新零售与生态合作成看点
Jing Ji Guan Cha Wang·2026-02-11 17:54

Core Viewpoint - The company is accelerating its 2026 strategy focusing on new retail and ecosystem collaboration, marking a significant shift towards a digital ecosystem platform that integrates online and offline services [1] Group 1: Company Project Advancement - In February 2026, the company announced its "2026 New Retail Strategy," aiming to establish 1,000 new retail franchise stores across eight major regions within a year to enhance automotive consumer services [2] - The strategy signifies a deepening transition from a vertical media company to a digital ecosystem platform [2] Group 2: Business and Technology Development - The company continues to integrate artificial intelligence with its O2O strategy, with online marketing and other business revenues increasing by 32.1% year-on-year in Q3 2025, making new retail a key growth driver [3] - Future collaborations with Haier Group and Kartach are expected to further unlock ecosystem value [3] Group 3: Financial Status - In Q3 2025, the company reported a net revenue of 1.778 billion yuan and a net profit of 436.6 million yuan, while also distributing a cash dividend of 1.20 USD per American depositary share [4] - The company signals strong cash flow through high dividends and stock buybacks [4]