Group 1 - The New Year's Eve dinner market in China is experiencing a surge in demand, with many restaurants fully booked for the holiday season [1] - Restaurants are focusing on offering hometown flavors to cater to consumers' nostalgia and preferences for traditional dishes during the festive period [2][4] - The trend of private chefs providing home-cooked meals for New Year's Eve is gaining popularity, driven by consumer demand for high-quality, personalized dining experiences [3][4] Group 2 - The market is diversifying to meet varied consumer expectations, with offerings ranging from high-quality, affordable meal packages to unique dining experiences that combine travel and dining [5] - Restaurants are innovating by introducing new products and gift boxes to attract consumers looking for convenience and value [5] - The emphasis on understanding and fulfilling consumer needs is crucial for businesses to thrive during the festive season, balancing traditional flavors with modern dining trends [5]
解码年夜饭里的 “团圆生意经”
Zhong Guo Zheng Quan Bao·2026-02-11 22:17