山东 好客山东 行稳致远
Xin Lang Cai Jing·2026-02-11 23:56

Group 1 - The core objective for Shandong's cultural tourism system in 2025 is to achieve the goals set for the "14th Five-Year Plan," with steady progress and quality improvement in various initiatives [1] - Significant events such as the 2025 China International Confucius Cultural Festival and the 2025 Shandong Provincial Cultural Tourism Industry High-Quality Development Conference have been successfully held, enhancing the cultural tourism industry framework [1] - The "Bring Guests to Shandong" campaign and the 2025 "Enjoy Qilu, Happy GO Shandong" themed tourism year have been launched, along with activities like the "Good Guest Shandong · Food Competition" [1] Group 2 - From January to November 2025, Shandong received 941 million domestic and international tourists, generating a total tourism revenue of 1.13 trillion yuan, representing year-on-year growth of 10.57% and 11.25% respectively [1] - The province implemented a special action to enhance inbound tourism services, welcoming 1.387 million inbound tourists, a 47.3% increase, and achieving inbound tourism revenue of 930 million USD, up by 50.1% [1] - The public cultural service facility network is continuously improving, with 15 locations in Shandong selected as national "Village Evening" demonstration points for 2025 [1] Group 3 - In 2026, Shandong plans to strengthen market entities, deepen large project-driven strategies, enhance financial empowerment, and further integrate cultural tourism to cultivate new business formats, scenarios, models, and capabilities [2]