Spotify executives just revealed why you couldn’t stop talking about Wrapped: ‘We turned up the dial’

Core Insights - Spotify Technology S.A. reported exceptional fourth-quarter fiscal 2025 earnings, leading to an 18% surge in its stock price, surpassing $489 per share [1] Financial Performance - Spotify's Q4 2025 earnings exceeded both analyst and company expectations, with an EPS of €4.43 (approximately $5.27), surpassing the expected €2.74 (about $3.26) by €1.69 [3][7] - The company reported total revenue of €4.531 billion (around $5.392 billion), slightly above the anticipated €4.52 billion, marking a 10% year-over-year increase on a constant currency basis [3][7] User Metrics - Monthly Active Users (MAUs) reached 751 million, an 11% increase year over year, exceeding the expected 745 million [4][7] - Premium subscribers totaled 290 million, reflecting a 10% year-over-year growth, also surpassing the company's initial forecast [4][5][7] Marketing Success - The growth in premium subscribers was partly driven by the successful year-end Wrapped campaign, which saw over 300 million users engage, a 20% increase, and 630 million shares on social media, up 42% [5][6]