欢乐过大年・乡“亲”京郊行 | 奔赴京西雪乡，打卡三条主题路线，开启全龄沉浸式冰雪年味

Core Viewpoint - The "Beijing Snow Town" series of activities in Qing Shui Town, Mentougou District, aims to innovate and activate winter tourism resources, providing a unique cultural and experiential celebration for the New Year from December 31, 2025, to March 3, 2026 [1] Group 1: Event Features - The event is designed for "all-age sharing and immersive experience," featuring three thematic routes: "Visual Experience," "Emotional Memory," and "Tasteful Winter," which combine traditional New Year flavors with trendy experiences [3] - The "Visual Experience" integrates traditional Chinese auspicious meanings with futuristic design, showcasing landmarks like the "Art Rose Waterfall" and the "Panoramic Viewing Platform" for breathtaking views of the snow town [5] - The "Tasteful Winter" aspect emphasizes local intangible cultural heritage and farmhouse flavors, offering experiences like snow hot pot and traditional tofu-making, allowing visitors to engage with local culinary traditions [7] Group 2: Emotional and Recreational Aspects - The "Emotional Memory" segment includes themed installations like a love-themed post office and a wish tree, creating spaces for families, couples, and friends to build shared memories during the winter season [8] - The ice and snow amusement area is designed for visitors of all ages, featuring activities such as snow tubing, ice biking, and snow swings, promoting family gatherings and winter sports as part of a healthy lifestyle [10] Group 3: Cultural Integration and Community Engagement - The event reflects the development philosophy of "Ecological Flower Valley, Poetic Qing Shui, Beautiful Economy," promoting the integration of agriculture, culture, and tourism to transform ice and snow resources into economic benefits [11] - The activities will culminate in traditional performances and interactive events during the Lantern Festival, showcasing local culture and providing a festive atmosphere for visitors [11]