海南封关看变化：机场免税消费渐成旅客习惯

Core Insights - The article highlights the significant increase in consumer behavior at the cdf Haikou Meilan Airport duty-free store during the upcoming Spring Festival, indicating a shift from policy-driven to habit-driven purchasing patterns [1][3] - The duty-free store has undergone a substantial upgrade, adding 27 new stores and expanding its area to 3,722 square meters, catering to the growing demand for luxury and gift items [1][6] Consumer Behavior Trends - Travelers are increasingly treating duty-free shopping as a habitual part of their travel experience, with many completing purchases quickly and efficiently [1][3] - There is a noticeable decrease in basic inquiries about policies, with more focus on product comparisons and recommendations, indicating a maturation of the market [3][6] Gift Purchasing Dynamics - The festive atmosphere of the Spring Festival has amplified the gift-giving aspect of shopping at the airport, with high-end cosmetics, jewelry, premium alcohol, and gourmet chocolates being the most sought-after items [3][4] - The airport duty-free store is evolving into a platform that not only offers competitive prices but also provides trust, convenience, and a wide selection for gift purchases [3][4] Commercial Ecosystem and Traffic Growth - Since January 2026, the airport has seen daily passenger traffic exceed 90,000 on 11 occasions, with an expected 438 million passengers during the Spring Festival travel period, marking a year-on-year increase of 5.06% [6] - The duty-free store has diversified its brand offerings to include luxury leather goods, designer fragrances, high-end jewelry, trendy electronics, and health foods, aligning with the evolving consumer preferences post-border closure [6]