稳健增长奠定根基，战略升级驱动未来：悦达起亚发布年度答卷与全新行动纲领

Core Insights - Jiangsu Yueda Kia has demonstrated resilience and a clear strategic vision for the future, showcasing its ability to navigate through industry transformations with a solid performance report for 2025 and a systematic strategy for 2026 [1] Group 1: 2025 Performance Highlights - The company achieved a total sales volume of 253,964 units in 2025, marking a year-on-year growth of 2.3%, with monthly sales exceeding 20,000 units for ten consecutive months [4] - The overseas market showed strong performance, with cumulative exports surpassing 500,000 units, and the business network expanded to cover 89 countries and regions globally [4] - In the Chinese market, Yueda Kia secured the second position in annual sales in the Yancheng region and added over 60 new sales outlets, with more than 60% of dealers achieving annual profitability [4] Group 2: Product and Service Developments - Yueda Kia maintained a clear product launch schedule in 2025, refreshing key models such as the Lion Platinum and the Carnival, which helped sustain market competitiveness [5] - The company received recognition for its service quality, being awarded the benchmark brand for after-sales service by VOC+ and ranking among the top five in J.D. Power's customer satisfaction index for two consecutive years [7] Group 3: Social Responsibility and Corporate Culture - Yueda Kia has been awarded the "Responsibility Golden Bull Award" for eight consecutive years, leading in social responsibility development index among joint venture automakers for four years [10] - The company received the "Great Place To Work" certification for 2025, reflecting its commitment to a people-oriented corporate culture, and was recognized for its community engagement initiatives [13] Group 4: 2026 Strategic Goals - For 2026, Yueda Kia has set a sales target of 276,900 units and introduced a systematic operational strategy focused on stabilizing business systems, prioritizing customer satisfaction, and ensuring sustainable growth [14] - The first pillar of the strategy emphasizes operational efficiency and resilience, focusing on the successful launch of three new models and optimizing production and procurement costs [15] - The second pillar aims to deepen customer-centric operations, enhancing quality management and dealer profitability while optimizing the product planning process [16] - The third pillar focuses on sustainable growth by integrating ESG and carbon neutrality into risk management and fostering an innovative corporate culture [17]