《年少有为》登顶灯塔、猫眼榜单

Core Insights - The drama "Youth is Worth It," produced by Tencent Video and Xinli Media, has gained significant popularity since its release on January 31, achieving over 200 million effective views across platforms and topping various viewership charts [1][2] Group 1: Performance and Impact - "Youth is Worth It" has won the weekly championship for both the Lighthouse Network's online drama viewership and Maoyan's online drama popularity rankings [1] - The success of the series has provided a strong start for Xinli Media and demonstrated the unique content appeal and trend-setting role of high-quality long-form videos in the industry [1] Group 2: IP and Industry Collaboration - The series is based on the popular novel "Starting from Game to Become Rich," which has also seen high engagement, with its comic adaptation reaching 700 million views on Tencent Animation and the audio drama version exceeding 110 million plays on Ximalaya [1] - The original novel's readership has surged by 20 times due to promotional activities on the Qidian Reading App, showcasing effective cross-platform engagement [2] Group 3: Strategic Directions - The CEO of Reading Group, Hou Xiaonan, outlined three core strategic directions for 2025: "evergreen content, IP + AI, and globalization," emphasizing the importance of building a resilient and evolving ecosystem in the face of industry adjustments [2]