Goodfood Market Corp. Appoints Selim Bassoul as Chief Executive Officer and Announces Board Update

Core Viewpoint - Goodfood Market Corp. has appointed Selim Bassoul as Chief Executive Officer, effective immediately, while he will also continue as Chairman of the Board to ensure strategic continuity [1][2]. Leadership Changes - Selim Bassoul has taken on the role of CEO with a mandate to strengthen financial and balance sheet stability, enhance operational performance, and aim for sustainable profitability [2]. - John Khabbaz has stepped down from the Board of Directors to focus on his responsibilities as an investor and fund manager, while remaining a supportive shareholder [3]. Strategic Focus - The company is prioritizing disciplined capital allocation, rigorous cost management, and delivering consistent value to customers and shareholders [2]. - The Board plans to strengthen its composition to align with the company's strategic and financial priorities [4]. Company Overview - Goodfood is a leading digitally native meal solutions brand in Canada, providing fresh meals and add-ons to customers nationwide [5]. - The company connects partner farms and suppliers directly to customers, aiming to reduce food waste and retail overhead [5].