Hagens Berman Scrutinizing BellRing Brands (BRBR) Over Alleged Artificial Growth and $2.9 Billon Value Wipeout
BellRing BrandsBellRing Brands(US:BRBR) TMX Newsfile·2026-02-13 21:36

Core Viewpoint - The lawsuit against BellRing Brands, Inc. alleges that the company and its executives misled investors regarding the true drivers of its sales growth, which was primarily due to retailers hoarding inventory rather than genuine consumer demand [2][4]. Group 1: Allegations and Impact - The lawsuit claims that BellRing's reported sales growth in 2025 was artificially inflated due to retailers stockpiling inventory to avoid previous supply chain shortages [2][9]. - Following the revelation of these practices, BellRing's share price experienced a significant drop, including a 33% decline in a single day after disappointing financial results were announced [2][9]. - The CFO of BellRing admitted that several key retailers had been hoarding inventory, which contradicted earlier assurances about the strength of consumer demand [9]. Group 2: Legal Proceedings and Investor Actions - Hagens Berman, a law firm specializing in securities fraud class actions, is leading the investigation and has set a lead plaintiff deadline of March 23, 2026, for investors who suffered losses [1][5]. - The firm is actively advising investors who purchased BellRing shares between November 19, 2024, and August 4, 2025, and are seeking to recover losses incurred during this period [5][6]. - The lawsuit highlights concerns about the sustainability of BellRing's competitive position, suggesting that the perceived strength was a result of temporary inventory practices rather than robust market demand [3][4].