Group 1: Company Overview - Henan Baisheng Measuring Tools Co., Ltd. produces 80,000 steel tape measures daily, exporting to over 50 countries and regions, showcasing the potential of small products in large markets [3][5] - The company was founded in 2016 by Li Qianzhi, who returned to her hometown to start a business, leveraging the local heritage of steel tape measure production [3][6] - Baisheng has grown from a small startup to a large-scale technology enterprise with over 300 employees, becoming a leading player in the steel tape measure industry [3][6] Group 2: Market Position and Strategy - The steel tape measure industry in Yucheng has evolved from small workshops to a billion-dollar industry cluster, producing 1.5 billion tape measures annually, with an 85% market share in China and 60% in exports [7] - Baisheng has adopted a differentiation strategy focusing on technology and brand rather than price competition, enhancing its market coverage and increasing its OEM collaborations [6][7] - The company has invested nearly 10 million yuan in digital testing equipment and upgraded production processes to 3D printing, improving precision and reducing waste [7] Group 3: Future Outlook - Baisheng aims to increase technological investment and market expansion during the 14th Five-Year Plan period, contributing to local employment and industry development [7] - The company holds over 30 trademarks and 2 patents, recognized as a national high-tech enterprise and a provincial specialized and innovative enterprise [7] Group 4: Industry Insights - The PCB micro-drill needle industry, represented by Nanyang Dingtai High-tech Co., Ltd., has seen significant growth, with the company achieving a monthly production of over 100 million micro-drill needles, becoming a global leader [8][9] - Dingtai's focus on precision and technology has allowed it to break through foreign technical barriers and fill domestic gaps in the PCB micro-drill needle sector [9]
新春走基层丨马力全开春来早
He Nan Ri Bao·2026-02-13 23:33