Core Viewpoint - Guangzhou Anju Group's long-term rental apartment brand "Yuexiang Life" was officially launched on February 14, focusing on "full companionship and full-cycle guarantee" [1] Group 1: Brand Positioning and Strategy - The brand leverages existing resources and urban renewal experience to address talent development needs, creating a tiered housing support system with "one bed," "one room," and "one home" [1] - Projects under this brand are located in key areas of Guangzhou, such as Yuexiu and Liwan, and include multiple benchmark projects and scattered housing sources [1] Group 2: Target Market and Partnerships - The brand offers specialized customized housing solutions to address the challenges of talent recruitment and retention, having already partnered with over 20 companies, including XPeng Motors, to implement employee housing services [1]
广州安居集团长租公寓品牌“悦享生活”正式发布
Xin Lang Cai Jing·2026-02-13 23:52