经济日报金观平:文商旅体展融合不能简单“拼盘”
Jing Ji Ri Bao·2026-02-14 00:15

Core Insights - The emphasis on developing modern service industries and leveraging cultural resources is crucial for expanding service consumption and creating new growth opportunities in China [1] Group 1: Industry Trends - There is a significant shift in China's consumer spending from goods to a balanced focus on both goods and services, with cultural tourism, sports, and exhibitions becoming key areas for unleashing domestic demand [1] - The cultural service industry is projected to achieve a revenue of 8.58 trillion yuan by 2025, reflecting a year-on-year growth of 12.0% [1] Group 2: Integration Strategies - Integration is not merely about combining different sectors but involves mutual empowerment among industries, as seen in events like the Shanghai F1 and Beijing International Film Festival, which enhance urban comprehensive consumption [2] - To sustain this momentum, it is essential to deepen the integration from mere formality to substantive content, creating immersive experiences that connect museums, sports venues, and commercial complexes [2] Group 3: Systematic Development - The integration of culture, commerce, tourism, sports, and exhibitions requires a systematic approach, necessitating collaboration across spatial, temporal, and policy dimensions [3] - Utilizing existing resources creatively, such as transforming old factories into cultural parks and extending operational hours for venues, can enhance consumer engagement [3] - Policy support is vital, including incorporating integration projects into local government financing and encouraging financial institutions to develop suitable credit products for cultural enterprises [3]