Qi Lu Wan Bao·2026-02-14 06:01Core Viewpoint - China Pacific Insurance (601601) is actively enhancing financial safety awareness among urban and rural residents through a series of volunteer service activities themed "Golden Sail to Welcome the New Year Financial Consumer Protection Village-to-Village" [1][7]. Group 1: Financial Consumer Protection Activities - The Qingdao branch of China Pacific Insurance has organized diverse and rich financial consumer protection volunteer service activities to deliver financial knowledge to the public [1]. - Volunteers engaged with villagers at local markets, using simple language to educate them on preventing illegal fundraising, identifying telecom fraud, and protecting personal information [1]. - The initiative aims to help villagers safeguard their finances, with positive feedback from participants highlighting the importance of awareness against scams [1]. Group 2: Community Engagement and Services - The "Three Hearts" service brand (peace of mind, reassurance, and comfort) guides the implementation of community activities, including setting up promotional points and distributing informational materials [3]. - Volunteers provided additional services such as distributing New Year gift bags and offering practical assistance, enhancing the warmth of financial services during the festive season [3]. - The outreach efforts are designed to bridge the gap in financial consumer protection awareness, ensuring that services reach the grassroots level effectively [3]. Group 3: Special Initiatives During Spring Festival - During the Spring Festival travel period, the Huangdao branch conducted a "Warm Homecoming Journey" initiative at the Qingdao West Coast Bus Station, distributing portable financial knowledge handbooks to travelers [5]. - The focus was on reminding travelers to protect their personal belongings and account security while being vigilant against financial fraud [5]. - Feedback from travelers indicated that the initiative provided practical knowledge and reassurance during their journeys home [5]. Group 4: Future Plans - The series of activities not only delivered financial knowledge to grassroots communities but also aimed to enhance public financial literacy and risk awareness in a relatable and heartfelt manner [7]. - China Pacific Insurance plans to continue deepening its financial consumer protection volunteer services, promoting the normalization and long-term effectiveness of financial knowledge dissemination [7].