“花式”迎春 年味拉满

Group 1 - The core idea of the articles highlights the vibrant growth of the "flower economy" driven by consumer demand and cultural significance, particularly during the festive season [1][3] - The flower industry in Fujian's Zhou Ning has developed a planting scale of over 4,000 acres with an annual output value exceeding 400 million, becoming a pillar industry for rural revitalization [1] - The integration of innovative sales channels, such as offline exhibitions combined with online live streaming, has increased sales for flower farmers by 20%, contributing to a market sales figure exceeding 2 billion [2] Group 2 - The emotional and cultural aspects of the "flower economy" are essential for transforming short-term festive enthusiasm into long-term consumer momentum [3] - The development of a comprehensive supply chain, including direct supply from producers, cold chain logistics, and e-commerce retail, is crucial for enhancing market potential and reducing costs [2] - Cultural empowerment through seasonal themed products and events can help sustain consumer interest and integrate flower consumption into daily life, promoting continuous growth in the "flower economy" [3]