Best Buy(US:BBY) Xin Lang Cai Jing·2026-02-14 20:53Strategic Progress - The company is conducting a comprehensive strategic review aimed at exploring options to enhance shareholder value, including potential asset sales, strategic partnerships, and capital structure optimization. This review was mentioned on February 12, 2026, and is ongoing, with its progress potentially impacting the company's long-term direction [1] Performance Strategy - The third-party marketplace platform has been operational for about three months, with over 1,000 sellers onboarded and an 11-fold increase in SKU numbers, which is expected to positively impact gross margins in the fourth quarter. Additionally, revenue from retail media advertising is also contributing to margin improvements [2] - Based on the better-than-expected performance in the third quarter of fiscal year 2026 (with revenue of $9.67 billion and comparable sales growth of 2.7%), the company has raised its full-year guidance, expecting revenue between $41.65 billion and $41.95 billion, and adjusted earnings per share between $6.25 and $6.35. Investors should monitor the fourth quarter performance for alignment with annual targets [2] Industry Policy and Environment - Consumer electronics demand is driven by holiday promotions (such as Black Friday), but there are concerns regarding cost pressures from rising tariffs and semiconductor surcharges, as well as sluggish sales in categories like home appliances [3] Operational Efficiency - The application of AI technology has reduced customer inquiry volume by 17% and optimized delivery efficiency, with future plans to expand into areas such as fraud detection [4]