Milestone 120th Toy Fair® in New York Puts Play in the Spotlight

Core Insights - The 120th Toy Fair® in New York highlights the vitality and innovation of the toy industry, showcasing the latest products and trends in a $45.6 billion U.S. toy market [1][2] - The event serves as a platform for industry professionals to connect, collaborate, and shape the future of play, featuring hundreds of companies and thousands of new toys [1][2] Industry Overview - The Toy Fair® is the largest toy show in the Western Hemisphere, taking place from February 14 to 17, 2026, at the Javits Center in New York City [1] - The Toy Association™ produces the event, which unifies the entire toy ecosystem and supports business development and sourcing [1][2] Event Highlights - The fair features a variety of products including building sets, arts & crafts, collectibles, board games, and STEM toys, appealing to retail buyers from all 50 states and nearly 100 countries [1] - Educational seminars, known as Toy Fair University, are offered throughout the event, covering topics such as consumer insights and product development [1] Economic Impact - The U.S. toy industry has an annual economic impact of $155.7 billion, with the Toy Association representing over 800 members driving the $45.6 billion domestic toy market [1][2] - The Toy Foundation™, the philanthropic arm of The Toy Association, has delivered play to 33 million children in need worldwide [2]