Group 1 - The tourism and cultural market is experiencing a surge as the Spring Festival approaches, with immersive experience projects in Changchun, Jilin, combining automotive culture, urban heritage, and creative ice and snow elements [1] - A giant "ice pot" in Changchun's West Lake Park, constructed from over a thousand ice bricks, has become a popular destination for citizens and tourists, featuring a 46-meter diameter and 6-meter depth ice track for safe winter driving experiences [1] - The ice driving experience aligns with Changchun's identity as an "automobile city," creating a phenomenon in winter consumption [1] Group 2 - The Spring Festival consumption includes unique experiential activities and an artistic ice and snow feast, highlighted by an ice sculpture competition in Changchun featuring exquisite works from international artists [3] - This event aims to provide citizens and tourists with a visually appealing new year destination [3]
冰上漂移、主题冰景……创意冰景玩法解锁消费新热点
Xin Lang Cai Jing·2026-02-15 06:20