出圈!年夜饭“新宠”,搜索量暴涨超600%
Xin Lang Cai Jing·2026-02-15 19:04

Group 1 - The core trend during the Spring Festival is the increasing popularity of home delivery and takeout options for New Year's Eve dinners, with a significant rise in search volume for these services [1][9] - In January, a restaurant in Hangzhou fully booked its New Year's Eve dinner seats and introduced takeout services for the first time to meet consumer demand, offering free delivery within 5 kilometers [3] - In Henan's Luohe, many restaurants deployed additional free delivery teams to cater to consumers' needs, with some deliveries reaching over 30 kilometers to rural areas [7] Group 2 - Data indicates that the search volume for "takeout New Year's Eve dinner" increased by over 900% from the first week of January to the first week of February, while "New Year's Eve dinner rankings" and "New Year's Eve dinner packages" saw increases of 420% and 357%, respectively [9]

出圈!年夜饭“新宠”,搜索量暴涨超600% - Reportify