美出圈！颐和园旁这条百年老街，满是年味

Core Viewpoint - The upcoming Spring Festival activities at Tongqing Street are themed "Galloping Horse to a New Year" and aim to blend traditional and modern cultural elements, creating an immersive experience for visitors [8][22]. Group 1: Event Highlights - The event features artistic installations like the "Ten Galloping Horses" and a flower-themed lantern festival, showcasing a fusion of Eastern aesthetics and floral elements [8][12]. - Activities include an immersive parade, cultural market, and interactive experiences that allow visitors to engage with traditional crafts and foods [11][12]. - The event runs from February 10 to March 3, 2026, and aims to create a vibrant atmosphere that combines viewing, playing, and cultural experiences [22]. Group 2: Cultural and Creative Products - A series of cultural and creative products themed around the Year of the Horse, including blind boxes and various practical items, are being launched to enhance the cultural experience [15][18]. - The "Hai Dian You Li" cultural products are designed to reflect local cultural identity and provide meaningful souvenirs for visitors [13][15]. - Interactive installations, such as a "money eye" challenge, engage visitors and promote traditional cultural knowledge through fun activities [12][11].