上海年夜饭市场火爆，从高级餐厅到麦当劳 ，订单激增除夕餐桌暖意浓 | 乐购新春

Core Insights - The core viewpoint of the article highlights a significant increase in the demand for Chinese New Year dinner reservations, with pre-order volumes expected to surge over three times year-on-year by 2026 [1] Group 1: Market Trends - The trend of dining out for family reunions is becoming increasingly popular, with more families opting for restaurant meals during the holiday season [1] - The growth in dining options includes not only traditional family gatherings but also dining while traveling or celebrating away from home, indicating a diversification in consumer behavior [1] Group 2: Consumer Behavior - The bustling dining scene observed in Shanghai, with both high-end restaurants and chain brands fully booked for New Year's Eve, reflects a strong consumer appetite and confidence in spending [1] - The robust pre-holiday dining consumption is seen as a positive indicator of the ongoing release of consumer potential, setting a favorable tone for the upcoming year's market [1]