Core Insights - The article highlights a significant increase in tourist traffic during the Spring Festival, with many regions experiencing double-digit growth in visitor numbers compared to the previous year [2][3][5]. Group 1: Tourist Traffic Data - Hunan Province received 21.39 million visitors on the first day of the Spring Festival, with 6.68 million from outside the province, accounting for 31.24% of total visitors [2]. - On the second day, Hunan welcomed 22.71 million visitors, with transaction volume reaching 37.23 million, a year-on-year increase of 16.98%, and transaction value at 8.80 billion yuan, up 37.75% [2]. - In Hubei Province, A-level tourist attractions received 1.26 million visitors on the first day, a 17.08% increase from 2025, with hotel occupancy rates averaging 48.22%, up 3.38 percentage points [3]. - Hangzhou reported 1.32 million visitors on the first day and 1.16 million on the second day, marking a 12.86% increase year-on-year [3]. Group 2: Booking Trends and Capacity - The management of Jiuzhaigou reported that ticket reservations for February 18 and 19 reached maximum capacity, indicating high demand for popular tourist destinations [6][7]. - In Nanjing, tourist attractions recorded 1.35 million visitors on the first day, a 31.4% increase from the previous year, with 53.8% of visitors coming from outside the province [5]. Group 3: Travel Behavior and Preferences - The first day of the Spring Festival saw a surge in flight bookings, with many families opting for travel immediately after the New Year celebrations, leading to a 54% increase in hotel occupancy on February 17 [8][10]. - The report indicates that flight prices dropped significantly, with some routes cheaper than train tickets, encouraging spontaneous travel [8][10]. - The search volume for "lantern festivals" increased by 40%, and family-oriented travel remains a dominant trend, with over 50% of bookings for family trips [10].
多地游客接待量两位数增长,部分机票跳水游客“捡漏”
Xin Lang Cai Jing·2026-02-17 12:13