蜀山暖雪变“白银” 四川冰雪经济持续升温
Xin Hua She·2026-02-18 08:09

Core Insights - The article highlights the growing popularity of the Qiangren Valley Ski Resort in Sichuan, which has expanded its snow play area to cater to families and various age groups [1] - The ski resort operates 10 ski trails and employs over 160 instructors, with plans for future expansion to include more advanced trails for professional skiers [1] - The ski season lasts for 4 to 5 months, with an expected visitor count exceeding 120,000 in the 2024-2025 season, positively impacting local accommodations and ethnic cuisine sales [1] - The national ice and snow economy is on the rise, with Sichuan promoting diverse business models such as "ice and snow + culture," "ice and snow + education," and "ice and snow + folklore" to maximize the benefits of winter tourism [1] Summary by Categories Ski Resort Operations - Qiangren Valley Ski Resort has expanded its snow play area to meet family needs [1] - The resort features 10 operational ski trails and over 160 instructors [1] - Future plans include the addition of more advanced trails for professional skiers [1] Visitor Impact - The ski resort anticipates over 120,000 visitors in the 2024-2025 season [1] - Increased visitor numbers are expected to boost local accommodation occupancy rates and sales of ethnic cuisine [1] Economic Trends - The national ice and snow economy is experiencing growth [1] - Sichuan is leveraging various business models to enhance the economic impact of winter tourism [1]

蜀山暖雪变“白银” 四川冰雪经济持续升温 - Reportify