Core Viewpoint - The article highlights the innovative use of AIGC (Artificial Intelligence Generated Content) and XR (Extended Reality) technologies by the Shaanxi Broadcasting Media Group's Technology Research Institute, showcasing their impact on content creation and cultural heritage dissemination through projects like the animated short "The Adventures of Tang Sancai and the Terracotta Warriors" at the 2026 Silk Road Spring Festival Gala [1][2]. Group 1: AIGC and XR Technology Implementation - The Technology Research Institute has been exploring AIGC for full-process content production prior to the Silk Road Spring Festival, enhancing both efficiency and quality in content creation [2]. - AIGC has replaced traditional production software in daily content production, allowing for precise corrections of live-action footage and seamless replacements of unreasonable elements, resulting in time and cost savings while improving realism and detail [4]. - The institute's projects, such as the VR experience "Dinosaur World Adventure," demonstrate the capability of AIGC and XR technologies to create immersive environments that support multiple users simultaneously [5]. Group 2: Future Projects and Developments - The Technology Research Institute plans to continue its focus on AIGC and XR technologies in 2026, with significant projects including a red resource XR restoration project and a large space project at the Zhao Mausoleum [7]. - The institute aims to establish a micro-short drama creation platform and an immersive filming production system, providing comprehensive technical services for script generation, digital character operation, virtual scene production, and post-production effects optimization [7].
AIGC点亮丝路春晚 千年文物“活”起来的秘密藏在这里!
Xin Lang Cai Jing·2026-02-18 10:01