LABUBU、MOLLY亮相香港“新春国际汇演之夜”

Group 1 - The Hong Kong toy industry is experiencing a surge in popularity, highlighted by the debut of a float featuring 12 popular IPs during the "Cathay Spring International Gala Night" on the first day of the Lunar New Year [2][6] - The float showcased designs from local artists and designers, including LABUBU and MOLLY, and added a whimsical touch to the night with creative bubbles [2][6] - The 20th anniversary of MOLLY is being celebrated with themed installations at popular tourist spots like Victoria Peak and the China-Hong Kong City viewing platform, where fans can take photos and purchase exclusive merchandise [4][6] Group 2 - The Hong Kong toy and design industry has a rich heritage, producing globally recognized IPs such as "Little Yellow Duck" and "LABUBU" [6] - The target consumer base for these toys is expanding, with products increasingly integrated into daily life, and the industry is actively exploring local IPs [6] - Hong Kong's robust intellectual property protection, craftsmanship, and efficient connections between mainland China and global markets position it favorably in the global toy IP development landscape [6]