2026春节档票房超20亿元！同款电影取景地太好拍了

Core Insights - The total box office for the 2026 Spring Festival film season has surpassed 2 billion yuan, including pre-sales and screenings, indicating a sustained market enthusiasm [1] - Various films such as "Biao Ren," "Jing Zhe Wu Sheng," and "Fei Chi Ren Sheng 3" have been released, contributing to the overall excitement [1] Film Locations and Their Impact - "Jing Zhe Wu Sheng" was primarily filmed in Shenzhen, showcasing key landmarks like the Universiade Sports Center and Dawan Tiandi, which have become popular travel destinations during the holiday [1] - "Biao Ren" features the vast desert landscapes of Xinjiang, particularly in Karamay, highlighting the region's unique geography and cultural essence [2] - "Fei Chi Ren Sheng 3" combines thrilling racing scenes with the stunning natural scenery of Ganzi, Sichuan, and Delingha, Qinghai, enhancing the film's appeal [3][4] - "Xiong Mao Ji Hua Zhi Bu Luo Qi Yu Ji" showcases the original tribal culture of the Wa people in Yunnan, bringing attention to the area's natural beauty and cultural heritage [5] - "Xiong Chu Mo: Nian Nian You Xiong" incorporates elements of Chongqing's unique architecture and cultural traditions into its design, further promoting local tourism [6] Economic Initiatives and Promotions - The launch of the "2026 Film Economy Promotion Year" has led to various local initiatives aimed at boosting film-related consumption, such as discounts and promotional activities linked to movie tickets [7] - Zhejiang's "Follow the Movie to Tour Zhejiang" initiative offers discounts at restaurants, hotels, and attractions for moviegoers, enhancing the overall consumer experience [7] - In Shandong, a ticket stub promotion allows consumers to receive discounts at over 700 local businesses, encouraging spending in the region [7] - Anhui's "Shared Anhui Beautiful Time" initiative plans to distribute 39.4 million yuan in movie vouchers, aiming to attract over 6 million viewers throughout the year [7] - The "2026 Light and Shadow Vientiane" movie + consumption activity, launched by CCTV News and China Resources, aims to provide extensive discounts across over 60 cities and numerous brand stores [8]