2 Sisters’ owner expands poultry presence with Germany acquisition

Core Insights - The acquisition of German poultry processor Heidemark by Boparan Private Office (BPO) enhances the portfolio of 2 Sisters Food Group, aligning with the company's growth strategy in the poultry sector [1][3]. Company Overview - Heidemark generates annual sales of approximately €760 million ($894.6 million) and employs 2,300 staff across five sites, supplying both its own brand and private label products [2]. - Storteboom Food, which is also owned by BPO, has annual sales of around €1.2 billion and operates nine production facilities in the Netherlands, Poland, and Ireland, employing about 3,500 staff [2]. Strategic Goals - The acquisition is part of BPO's "Next Gen" group strategy, focusing on advanced automation, innovation, productivity, and net-zero sustainability [3]. - Heidemark's management team, led by CEO Andres Ruff, will remain in place, ensuring continuity and expertise in the poultry business [3][4]. Future Plans - The acquisition is expected to provide a strong foundation for organic growth in continental Europe, with plans for further investments in Heidemark's current locations [4]. - The deal is pending competition approval from the European Commission, with both companies anticipating a swift conclusion to the process [5]. Employee Commitment - The commitment to retain all employees and maintain the current management team was a significant factor in the acquisition, as expressed by the Kalvelage family [5].