央媒看四川丨“跟着春晚游宜宾”成文旅新风尚
Xin Lang Cai Jing·2026-02-19 13:47

Group 1 - The 2026 Spring Festival Gala in Yibin, Sichuan, has gained significant popularity, with the theme "Traveling with the Spring Festival Gala" becoming a new trend in cultural tourism during the New Year [1] - The streets of Hejiang, one of the gala's venues, are adorned with red lanterns and various Spring Festival elements, creating a festive atmosphere [1] - Twelve unique photo spots themed around the Year of the Horse have been established, attracting tourists for interactive experiences [1] Group 2 - The festive atmosphere extends beyond Hejiang Street, with other areas like Guanying Ancient Street and Bodao Historical and Cultural District also bustling with visitors [6] - Tourists can enjoy local delicacies such as Yibin burnt noodles, Lizhuang white meat, and Shuanghe cool cake, while immersing themselves in intangible cultural heritage markets and local folk performances [8] - Visitors express their enjoyment of the vibrant atmosphere and unique cultural experiences, highlighting the festive spirit of the New Year [10]

央媒看四川丨“跟着春晚游宜宾”成文旅新风尚 - Reportify