Talkspace Q4 Earnings Call Highlights

Executives also discussed referral channels and marketing efficiency. Cohen said brand recognition has increased over the past three years while marketing spending has “significantly decreased,” and cited growing referral volumes month-over-month from Amazon, Zocdoc, and other strategic partners. He also said general-purpose large language models are becoming a traffic source, with LLMs driving an increasing percentage of traffic and checkouts in the fourth quarter as the company expands this channel.Manage ...