【申万宏源研究春节见闻】从泡菜经济到睫毛之都:胶莱平原谱写的转型答卷
Xin Lang Cai Jing·2026-02-20 05:26

Core Insights - The article highlights the transformation of Pingdu, a city in Shandong Province, from an agricultural base to a hub for advanced industries, including food processing and chemical manufacturing, showcasing its economic growth and development potential [1][10]. Agricultural Sector - Pingdu is recognized for its rich agricultural heritage, producing high-quality products such as celery and grapes, with significant contributions to the national food supply [2][11]. - The city is a major exporter of kimchi, holding over 60% of the market share in South Korea, with an annual export volume exceeding 200,000 tons [2][11]. - In 2024, Qingdao's vegetable planting area reached 112,000 hectares, with a total output of 7.039 million tons, highlighting the region's agricultural productivity [2][11]. Chemical Industry - The Qingdao New River Ecological Chemical Technology Industrial Park in Pingdu is a key player in the chemical sector, focusing on ecological practices and innovative technologies [3][12]. - The park has a significant underground brine reserve of approximately 30 million tons and is surrounded by extensive salt fields, providing essential raw materials for chemical production [4][12]. - By May 2025, the park had attracted 84 enterprises with a total investment of around 53 billion yuan, forming three major industrial clusters valued at over 10 billion yuan each [4][15]. Beauty Industry - The eyelash industry in Pingdu has evolved from small-scale workshops to a sophisticated manufacturing sector, producing 80% of China's and 70% of the world's eyelash products, with an annual output value of 10 billion yuan [6][17]. - The industry employs approximately 50,000 to 60,000 people and has integrated advanced technologies such as 3D printing and automation to enhance production efficiency [6][17]. - Each year, around 20 billion pairs of beauty eyelashes are exported globally, establishing Pingdu as a significant player in the beauty market [6][17]. Economic Growth - In 2025, Pingdu's GDP surpassed 101 billion yuan, ranking it seventh among Shandong's counties and cities with a GDP over 100 billion yuan [8][19]. - The city has successfully integrated its agricultural, chemical, and beauty industries, creating a robust economic ecosystem that supports sustainable growth [8][19].

SWHY-【申万宏源研究春节见闻】从泡菜经济到睫毛之都:胶莱平原谱写的转型答卷 - Reportify