春节假期前四天全国消费活力十足

Core Insights - The article highlights the positive impact of the "Happy Shopping Spring Festival" activities organized by various regions, which have stimulated significant growth in both goods and service consumption during the holiday period [1] Group 1: Retail and Consumption Growth - During the first four days of the holiday, the average daily sales of key retail and catering enterprises nationwide increased by 8.6% compared to the same period in 2025 [1] - In the first three days of the holiday, foot traffic and sales in 78 monitored pedestrian streets (business districts) rose by 4.5% and 4.8% respectively compared to the same period last year [1] Group 2: Consumer Demand and Trade-in Policies - The "trade-in for new" policy has shown significant effects, benefiting 28.88 million people and generating sales of 198.02 billion yuan as of February 19, 2026 [1] - The trade-in program for automobiles accounted for 612,000 vehicles, leading to new car sales worth 100.53 billion yuan [1] - Sales of smart products surged, with key platforms reporting a 19.7% increase in sales of smart wearable devices during the first three days of the holiday, including a 250% increase in smart glasses and a 48.6% increase in smart blood glucose meters [1] Group 3: Service Consumption Trends - Domestic travel consumption on key platforms grew by 4.5% during the first three days of the holiday [1] - Car rental orders increased by 26%, with cross-regional orders rising by 196% [1] Group 4: Duty-Free Sales Performance - Duty-free sales in Hainan experienced rapid growth, reaching 970 million yuan in sales during the first four days of the holiday, marking a 15.8% increase [1]