假期前四天全国重点零售和餐饮企业日均销售额较2025年假期前四天增长8.6%

Core Insights - The article highlights a significant increase in retail and dining sales during the holiday period, with a daily average sales growth of 8.6% compared to the same period in 2025 [1] - Consumer demand for goods remains strong, driven by the "trade-in for new" policy, which has benefited 28.88 million people and generated sales of 198.02 billion yuan [1] - The service consumption sector shows robust activity, with domestic travel spending increasing by 4.5% during the holiday [1] Retail and Dining Sector - Key retail and dining enterprises experienced a daily average sales increase of 8.6% during the first four days of the holiday compared to 2025 [1] - Foot traffic and sales in 78 monitored pedestrian streets increased by 4.5% and 4.8% respectively compared to the same period last year [1] Consumer Goods - The "trade-in for new" policy has led to 28.88 million beneficiaries and generated sales of 198.02 billion yuan, with 612,000 vehicles traded in, resulting in new car sales of 100.53 billion yuan [1] - Smart products are particularly popular, with sales of smart wearable devices increasing by 19.7% during the first three days of the holiday, including a 250% increase in smart glasses and a 48.6% increase in smart blood glucose meters [1] - Hainan's offshore duty-free sales reached 970 million yuan during the first four days of the holiday, marking a 15.8% increase [1] Service Consumption - Domestic travel consumption on key platforms grew by 4.5% during the first three days of the holiday [1] - Car rental orders increased by 26%, with cross-regional orders rising by 196% [1]