Pilgrim's Pride Strengthens Prepared Foods Strategy With Just Bare
Key Takeaways Pilgrim's Pride's Just Bare brand surpassed $1B in annual retail sales in 2025.Just Bare grew 45% annually, lifting its share from 1% to 13% in three years.Pilgrim's Pride is expanding prepared foods capacity to support branded, higher-margin growth.Pilgrim's Pride Corporation (PPC) has reached a notable milestone in its prepared foods push, with the fast-growing Just Bare chicken brand surpassing $1 billion in annual retail sales in 2025. This achievement shows how the brand has quickly grown ...