Core Insights - Recreatives Industries, Inc. has launched the TerraTread™ amphibious tire, specifically designed for MAX platforms, marking a significant enhancement in their product offerings [1][2] Product Development - The TerraTread 23x11-8 tire is the largest OEM tire for the MAX 2 platform, providing increased ground clearance, improved ride quality, and enhanced traction and water performance [2] - A larger 25x12-10 TerraTread variant is in development for the MAX 4 and Buffalo Truck models, aimed at improving flotation, stability, and off-road capability [3][4] Strategic Goals - The introduction of the TerraTread tire aligns with the company's strategy to modernize the MAX platform and expand accessory offerings, supporting disciplined growth in recreational and utility markets [6] - The development of the 25-inch tire variant is part of a broader strategy to reintroduce the MAX 4 and Buffalo Truck models in mid-2026, enhancing the overall product lineup [4][5] Market Positioning - The TerraTread line reflects the company's focus on proprietary accessories and performance upgrades, which are expected to increase per-unit revenue opportunities and strengthen vertical integration around the MAX brand [5] - Initial inventory of the TerraTread tires is expected to arrive in July–August 2026, available through the company's dealer network and online store [6] Company Background - Recreatives Industries, Inc. continues the legacy of MAX amphibious vehicles, originally manufactured from 1970 to 2013, and is planning to diversify its product line with new vehicles and electric drivetrains [8]
RECX Launches TerraTread™ 23-Inch Amphibious Tire for MAX 2; Larger 25-Inch Variant Supports 2026 Expansion
Globenewswire·2026-02-20 16:41