1药网2026年行业政策变化及潜在影响

Industry Policy and Environment - The National Development and Reform Commission, the State Administration for Market Regulation, and the National Internet Information Office have jointly issued the "Internet Platform Pricing Behavior Rules," which are set to take effect on April 10, 2026, for a duration of five years [1] - The new regulations aim to standardize pricing behaviors on internet platforms, including prohibiting sales below cost and protecting the pricing autonomy of operators, which may impact the competitive landscape of the pharmaceutical e-commerce industry [1]