春节假期不打烊，胡同里的京味文创小店人气旺

Core Insights - The article highlights the popularity of a cultural creative store named "Jingwei Shiguang" located on Yangmeizhu Alley during the Spring Festival, showcasing Beijing's unique cultural elements and attracting a large number of visitors [2][4]. Group 1: Store Performance and Customer Engagement - The store, which focuses on Beijing-themed cultural products, has seen a significant increase in foot traffic, especially in the week leading up to the Spring Festival, with preparations made to accommodate the influx of customers [6]. - The store has extended its operating hours to 9 PM and increased staff presence to ensure product availability and customer service during the busy holiday period [6][11]. Group 2: Product Offerings and Popularity - New products incorporating elements of the Year of the Horse have become particularly popular, with items like the "Jingyun Nafu" metal fridge magnets and "Mayun Chengxiang" magnetic badges attracting attention for their unique designs and cultural significance [8][10]. - The store features a variety of traditional Beijing cultural items, such as enamel jars and ceramic fridge magnets, which also draw interest from tourists looking for authentic souvenirs [11].