【“财”访一线】在海外 把“中国年味”装进购物车

Core Viewpoint - The article highlights the vibrant celebration of the Chinese New Year among overseas Chinese communities, particularly in New York, where the demand for traditional goods and cultural products has surged, contributing to a significant "Spring Festival economy" [1] Group 1: Consumer Behavior - There is a noticeable increase in foot traffic at Chinese supermarkets as people prepare for the New Year, indicating a strong demand for traditional goods [1] - The purchasing of New Year goods and preparation for family reunions are described as "rigid consumption" and fixed traditions among overseas Chinese [1] Group 2: Economic Impact - The celebration of the Chinese New Year abroad is not only a cultural event but also stimulates cross-border e-commerce, Chinese food products, and cultural creative products, leading to tangible economic benefits [1] - The article emphasizes that the items purchased for the New Year serve as cultural symbols and vehicles for emotional connections, reflecting the growing influence of Chinese culture globally [1]