新春走基层丨“半里”冰雪,点燃沂蒙老区乡村共富梦
Xin Lang Cai Jing·2026-02-22 02:33

Core Insights - The ongoing Milan Winter Olympics has increased interest in ice and snow sports in China, leading to a surge in visitors to ski resorts, particularly in the Yimeng revolutionary old area of Shandong Province [1] Group 1: Economic Impact - The ski resort in Qiaoguguan has been receiving approximately 3,000 visitors daily during the Spring Festival holiday, indicating a growing popularity of ice sports among tourists from southern provinces like Jiangsu and Zhejiang [1] - The annual visitor count for the ski resort is around 80,000, which previously did not significantly benefit the nearby Lizhuang Village [1][2] - The "Yushan Banli" rural revitalization area has been established, covering eight administrative villages, to enhance the economic and social benefits of ice sports [2] Group 2: Infrastructure and Employment - The development of the "Yushan Banli" area has led to the creation of various facilities, including snow clubs, indoor training centers, and dining options, promoting a comprehensive consumption experience for visitors [2] - Over 500 jobs have been created in the area, with an average income increase of 13,000 yuan per person, benefiting more than 20,000 residents [3] Group 3: Cultural Integration - Local artisans are integrating traditional crafts, such as the Mo's wool embroidery, with modern ice sports apparel, creating unique products that reflect both cultural heritage and contemporary trends [3] - The incorporation of traditional elements into ski clothing aims to enhance the aesthetic appeal and uniqueness of the products, aligning with the rising popularity of ice sports [3]

新春走基层丨“半里”冰雪,点燃沂蒙老区乡村共富梦 - Reportify