国潮风起 非遗焕新 冰雪火热——2026春节假期消费市场新观察
Xin Hua Wang·2026-02-23 05:57
Group 1 - The consumption market during the 2026 Spring Festival is experiencing vibrant activity, characterized by the intertwining of national trends, intangible cultural heritage, and winter sports, creating a bright economic landscape for the New Year [1] - A series of "culture + consumption" events are flourishing across the country, where culture serves as the soul and consumption as the wings, revitalizing traditional festive flavors with a modern twist [4]