返程归岗，陈香护航！浦北陈皮再登央视

Core Viewpoint - The article highlights the recent media exposure of Pu Bei Chen Pi (dried tangerine peel) on national platforms, emphasizing its quality, digital transformation, and brand development, which contribute to the growth of a billion-dollar industry cluster [2][6][20]. Group 1: Media Exposure - Pu Bei Chen Pi made its appearance on CCTV on February 23, showcasing its significance in the industry [2][5]. - The product was featured on both the financial and agricultural channels, marking its third major appearance on a national platform during the Spring Festival [6][20]. Group 2: Quality and Resources - The promotional video emphasized the quality of Pu Bei Chen Pi, highlighting over one million existing old tangerine trees aged over ten years, with 250,000 trees over twenty years and 68,900 trees over thirty years [9][10][11]. - These old trees, rooted in selenium-rich soil, are considered rare high-end market products, forming a unique quality assurance for Pu Bei Chen Pi [10][11]. Group 3: Digital Transformation - The digital empowerment of the industry is a key highlight, with the establishment of a "Digital Chen Pi" system that creates a smart industrial chain [12][16]. - The first intelligent public warehouse for Chen Pi in Guangxi features robots and AI systems for sorting and climate control, enhancing both efficiency and value in the industry [13][14]. Group 4: Industry Development - Pu Bei Chen Pi has developed a complete industrial chain covering planting, processing, and brand operation, achieving an annual industrial output value exceeding 6 billion yuan [17][18]. - The industry has fostered six villages with output values over 100 million yuan, benefiting over 100,000 people [18]. Group 5: Future Goals - The local government aims to deepen the integration of ecology, old trees, selenium, and longevity into the industry, striving to reach a target of a 10 billion yuan industry [22][28].